Share Your Vision

In news reports that Elon Musk had surpassed Jeff Bezos as the world's richest man, the label "visionary" was used. We tend to reserve the term for people we think are exceptional. Those with some rarified ability to see around corners.

But the truth is, you also are a visionary, Nobody has ever seen the world and the possibilities in the same way as you do. When you launched your latest project (decided to volunteer at that non-profit, cold-called that prospect, started your business) -- you had a vision. A one-of-a-kind view of the world and how your offering could solve a problem.

Share that vision. It is the best way to connect with your clients and customers - anyone that you want to serve. You are not persuading them as much as you are telling a story about your vision. That is visionary.